Director of Marketing
Job Description
Our client located in Corpus Christi is looking to add a Director of Marketing. This is a direct hire opportunity.
Company Profile:
Expanding Business
Multiple Locations
Healthcare
Director of Marketing Role:
As the Marketing Director, you will shape and lead the marketing efforts that enhance the visibility, connectivity to community, and support the growth goals.
This position requires strategic vision, healthcare marketing expertise, and strong leadership to make a meaningful difference.
Craft and execute comprehensive marketing strategies that align with organizational priorities.
Ensure brand consistency across all communication channels and refine the identity to resonate with target audience.
Lead initiatives in website optimization, search engine marketing, email campaigns, social media strategies, and digital advertising.
Leverage analytics to improve patient engagement and achieve measurable results.
Partner with local organizations, businesses, and healthcare providers to strengthen community ties.
Develop programs to attract new patients and nurture loyalty among existing ones.
Monitor market trends, patient behaviors, and competitor activity to refine strategies.
Set and track key performance indicators to evaluate campaign success and guide improvements.
Manage a talented marketing team, encouraging innovation and collaboration.
Oversee budgets to maximize efficiency and ensure resources are allocated effectively.
Director of Marketing Background Profile:
A Bachelor degree in Marketing, Business, Healthcare Administration, or a related field.
At least 10 years of marketing experience, ideally in the healthcare industry.
A proven track record in strategic planning and campaign execution.
Expertise in digital marketing tools and analytics platforms.
Exceptional communication, organizational, and leadership skills.
Ability to balance multiple priorities in a fast-paced environment.
Familiarity with healthcare regulations and compliance standards.
Features and Benefits of Client:
Competitive Salary plus discretionary bonus
Health, Dental, and Vision
Life Insurance
PTO and Holiday
Equal Opportunity Employer. Candidates must be authorized to work in United States without sponsorship. The client cannot sponsor any visas.
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Job Requirements
Meet Your Recruiter
Fatima Akhtar
Fatima Akhtar is a dedicated Executive Search Recruiter with a specialty focus on the legal sector at Frontline Source Group. With a strong passion for connecting talented candidates with top employers, Fatima leverages her expertise in staffing, recruiting, and leadership development to provide tailored solutions that meet the unique needs of her clients and candidates.
Fatima holds a master's degree in industrial and organizational psychology, which equips her to understand the nuances of both client and candidate preferences. Her professional background includes roles as a Placement Manager, Digital Staffing Specialist and Recruiter, and Leadership Development, Legal and Digital Staffing Intern. In these positions, she honed her skills in communication, creative problem-solving, and working effectively in fast-paced environments.
Fluent in both Spanish and English, Fatima excels in communicating with diverse audiences. She is committed to helping individuals find meaningful careers and assisting organizations in growing their teams. Always eager to learn and collaborate, Fatima is also open to opportunities in change management, learning and development, and HR.
With her strong interpersonal skills and a keen eye for talent, Fatima Akhtar is an invaluable asset to any organization looking to exceed its hiring goals.